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According to the 2001 Census, nearly 18% of Canadians are bilingual, and fully 81% of the population of Quebec speak French as their first language. And that’s just North America. Obviously, there is a large European market that could be reached if your website were translated into French. This list of nations where French is a national language will amaze you: Belgium, Benin, Burkina-Faso, Burundi, Cameroon, Canada, Central African Republic, Chad, Comoros, Democratic Republic of Congo, Djibouti, France, Gabon, Guinea, Haiti, Ivory Coast, Luxembourg, Madagascar, Mali, Monaco, Niger, Republic of Congo, Rwanda, Senegal, Seychelles, Switzerland, Togo and Vanuatu.
The problem with translation software is fairly obvious. Sentences often make little sense and subtle nuances or unique words don’t get translated at all. Consider an example from a well-known translation service. The opening few sentences of this page were translated into French and then back into English.
According to the census 2001, almost Canadian 18% are bilingual, and entirely 81% of the population of Quebec speak French as a their first language. And it is North America right. Obviously, there is a large European market which could be reached if your Web site were translated into French.
While we can understand the essence of the paragraph, it certainly sounds strange.
There is no substitute for human translation by a speaker of the French language. Your website can be viewed by millions more if it were not only translated, but optimized for the French-speaking world.
Overall, Forrester Research estimates that search engine marketing -- commercial search that includes paid listings, contextual search, site optimization and paid inclusions -- will generate 1.4 billion euros of spending in Europe in 2005, a 65% increase compared with 2004. The analysts also predict an overall cool-down in the SEM share of European online advertising spent beginning in 2007.
Zunch’s French SEO specialists are ready to help.
Zunch SEO specialists understand what you can expect from French search engine marketing, what French search engines you should use and the overall strategies you should take to tap into the overseas search market. They are extremely skillful in conducting foreign language keyword searches, submitting to foreign language search engines and directories, and solving problems between different French language characters.
We will help you seamlessly convert your English expressions into French and vice versa. Translations are conducted with respect to French culture, avoiding any possible embarrassments that can often arise in translation. In addition, our specialists will assist you with your French pay-per-click (PPC) campaigns on Google, Yahoo and local search engines.
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